PETALING JAYA: Pikom — the Association of the Computer and Multimedia Industry of Malaysia — is behind mybeli.com, the country’s first online shopping guide.
The site is a guide to various products and sales promotions that are being offered by merchants and service providers that have signed on with the initiative.
Pikom is collaborating with several leading online merchants to provide attractive discounts and incentives on a wide range of products and services.
To date, mybeli.com has more than 500 participating merchants, including those dealing in lifestyle goods, healthcare products, consumer electronics, and fashion wear.
Pikom said it will also highlight certain promotions by merchants on the site in newspaper advertisements.
One-stop shop
Mybeli.com, it announced, makes it easy for people to find bargains and the site groups the merchants according to products and services.
The site is part of Pikom’s Buy Online Campaign, which was launched in conjunction with the recent National ICT (information and communications technology) Month.
The campaign ends Sept 20 and is also aimed at helping to increase broadband penetration in the country to 50% by the end of 2010. About 26% of Malaysian households have broadband now.
“People need to embrace new technology,” said Wei Chuan Beng, deputy chairman of Pikom. “Online portals such as mybeli.com help inculcate awareness of and expose Malaysians to ICT.”
He said the bargains at mybeli.com will encourage consumers to go online to take advantage of the offers, while those businesses that are not online will be encouraged to do so to gain from the increase in Malaysians shopping on the Web.
By the end of the Buy Online Campaign, Pikom hopes to have generated at least RM50mil in Internet sales at mybeli.com.
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