KUALA LUMPUR: MCA president Datuk Seri Dr Chua Soi Lek made his first tweet, signalling to party members that the new media is the way to go to win friends and influence voters.
Signing up with the user name drchuaSL, he wrote on his Blackberry: “My first attempt on Twitter. Today I have a neck pain but still have to work due to many appointments.”
Minutes later, he made his second tweet: “I’m giving a PC on the new media. All MPs, ADUNs and CC members must be on Twitter.”
Dr Chua signed up for his Twitter account on the spot during a press conference to announce a collaboration on the new media between the party and telecommunications company Celcom at Wisma MCA here.
Speaking to reporters, he said MCA reps and central committee members must be on the new media, including Twitter, to counter any false information by the opposition and to tell the truth to the rakyat.
Admitting that the Opposition was strong on new media publicity as well as better equipped to fight the media war, Dr Chua said: “You can say what you want in new media publicity. You can also spin a lot of hard truth and no truth.
“And the end result is, a lot of people believe what is written in the blog and Twitter.”
He added that the the new media publicity was one of the biggest challenges to the MCA and component parties of the Barisan Nasional.
“We always rely on the traditional news media or the mainstream media. We are so comfortable with it and only a few people are into tweeting and blogging,” he said, advising the people, especially the younger generation, not to believe everything that was being posted on the Internet.
Posts
No comments:
Post a Comment