NEWS: A free online phone service

WITH the launch of Hotlink Mobile Playground, students at six private institutions of higher learning in the Klang Valley can now browse the internet, games and music on specially set-up mobile phones for free.

Provided by Maxis Communica-tions Berhad (Maxis), the data service area is available to students at Stamford College, KDU College, Binary University College, Inti University College, Universiti Tun Abdul Razak and Universiti Tenaga Nasional for six months from February to July. Two Hotlink ambassadors are also stationed at each venue to assist students and to demonstrate Maxis mobile data services.

Hotlink Mobile Playground is part of the recently launched Hotlink Youth Club, a new prepaid and rewards plan exclusively for college students.
From left: Chief operating officer Andrew Choo, Lai and Selva watching a student play an online game through the Hotlink Mobile Playground at the college.

Maxis Head of Product Marketing Lai Shu Wei said at the launch of Hotlink Mobile Playground in Stamford College recently, “Maxis subscribers today form the largest base of mobile data users in Malaysia, with an astounding 4.4 million accessing mobile internet services and sites on a regular basis.

“Many of these subscribers are youths within the under-25 age bracket, who use their mobile phones for social interaction and expression.

“Maxis is introducing Hotlink Mobile Playground to reach out to them and meet their demands for more engagement and information, helping them to be more mobile in their internet experiences.”

According to PC.com publisher Selva Rajan, the magazine, which is partnering with Maxis in this initiative, will also be demonstrating the latest tech gadgets and game shows for students during this period.

“In our quest to drive ICT and broadband penetration even further than the 22% we are at currently, it is efforts like Hotlink Mobile Playground that will spike and sustain the interest of the technology users of tomorrow - students.

“PC.com magazine will be offering special magazine subscription packages targeted specifically for students. Apart from this, PC.com magazine will be offering all students from these six colleges a concise version of our magazine for free,” he said.

Lai added, “We have made it as easy and simple as possible for students to access mobile data services from Maxis. We are confident that Hotlink Mobile Playground will be popular, and we hope to bring this service to four more colleges by year-end.”